Consciously, your mind doesn't see these subliminal messages but subconsciously, it does. Subliminal messages are used for so many different things, for example: Sarah mentioned how a Cinema (unknown) projected images and words during a theater film showing which lasted not even a second, these words and images made viewers want more drinks/food etc, the subconscious mind took this in, however the conscious mind didn't. The cinema reported an increase in sales after this happened.
Subliminal messages can be used for almost anything, car adverts, food adverts, beauty imagery and much more. They hide a deeper meaning/narrative to what you are seeing or hearing and have the power to influence the masses, which I think, is a little bit unnerving.
During my seminar we were given three words. Strength, Image and Remember. We had to elaborate on these words, which creatively could be used for subliminal messages. This also shows us how from one word, we can create so much.
Strength-
Weakness, Power, Strong, Hard, Dominant, Independence, Core, Mind, Body, Heart, Muscle, Physical, Over powering, Timid, Confidence, Leadership.
Image-
View, Sight, Thought, Mirror, Reflection, Angle, Physical, Reality, Photograph, Painting, Drawing, Sculpture, Beauty, Emotion.
Remember-
Memory, Nightmare, Dream, Experience, Happy, Sad, Dates, Times, Love, Hate, Times, Skills, People, Family, Places, Mind,
Hungry? Eat Popcorn. Image, Subliminal Messages. The Shocking History Of Subliminal Messages. Business Insider. Available http://www.businessinsider.com/subliminal-ads-2011-5?IR=T